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Flaming a guy who works for a tampon marketing thi
X-NEWS: camins rec.humor: 643
Xref: spang.Camosun.BC.CA misc.misc:72 rec.humor:643
Path: spang.Camosun.BC.CA!news.UVic.CA!ubc-cs!uw-beaver!zephyr.ens.tek.com!uunet!ftpbox!mothost!schb-?!root
From: root@-?.Berkeley.EDU (0000-Admin(0000))
Newsgroups: misc.misc,rec.humor
Subject: Re: Dumb Feminine Products (Was Re: DUMBEST COMMERCIAL OF THE WEEK)
Message-ID: <[email protected]>
Date: 14 Apr 92 02:58:48 GMT
References: <1992Apr8.025401.10924@cheshire.oxy.edu> <[email protected]> <ku6e2vIbv@male.EBay.Sun.COM> <[email protected]>
Sender: [email protected] (Net News)
Reply-To: root@-?.Berkeley.EDU (0000-Admin(0000))
Organization: MOTOROLA
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|>As marketing assistant for a company that makes those little strings
|>used by tampon manufacturers, I can respond to this question with some
|>degree of authority. The white shorts and strenuous exercise typical
|>of tennis represent the perfect illustration for marketing tampons, and
|>demonstrating that any given tampon product will provide the necessary
|>comfort and security to its user. Unlike toothpaste and shampoo,
|>tampons do not represent a "grooming" product as such, and thus there
|>is no need to graphically portray their installation, wearing, or
|>removal. Furthermore, many people misunderstand the copy in the tampon
|>commercial that states, "It's not your mother's tampon". The ad agency
|>did not mean to imply that the daughter is not wearing her mother's soiled
|>tampon, but rather, that the brand she IS wearing (or should wear) is
|>a significant improvement over the general quality of tampon worn by
|>the previous generation of women. Personally, I get annoyed at
|>unnecessary "media-bashing"; not all the time, just periodically.
|>
We knew all that! But you have to admit that if you're going to advertise
these types of products you had better be prepared for the humor that goes
along with it. Not that this is the forum for this, but I don't see why I
must be subjected to ads (TV at least) for these products. I don't use them,
I don't want to know how absorbent they are. I don't want to know how
confident I'll feel. And I am sick to death of your euphamisms such as the
blue liquid and the terms, "wetness", "accident", etc. We all know these
products exist. The people that use them are aware of them and know where
to buy them. Since you are a marketing assistant in this area, perhaps it
is time you did some market surveys to determine the impact of your
commercials on the public. The puns in this forum are a good place to start
in understanding how people feel about these items.
Thanks for listening.
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