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Bed and Breakfast - the easiest home based busines


BED AND BREAKFAST - THE EASIEST HOME-BASED BUSINESS

There's an exciting new "down-home" kind of business springing up
among homeowners all across the country. It's called Bed and
Breakfast.

Basically, this is a transplant of European Hospitality, adapted and
refined to the American way of doing things. To foreign visitors,
it's the comfort and hospitality of home - staying overnight "with
people of the land" and enjoying a hearty breakfast - without the
traditional gaudiness and plastic feelings visitors get from most
big cities in the United States. To U.S. citizens, it is a welcome
alternative to the same old hotel/motel circuit.

Now, all it takes is a spare bedroom, a good cook and an outgoing
personality. Prices per night range from a low of $25 to $100 or
more.

If you have an extra bedroom, a large home, or extra space in your
farm house, you have the necessary beginnings to start making extra
income as a Bed and Breakfast Inn. One of the beautiful aspects of
this idea is that so long as you're hosting "over night visitors" on
a small scale, no licenses will be required. It's always best,
however, to check with your local authorities just to be sure.

Naturally, your "visitors" will expect a clean, neat and comfortable
home. So assuming that your home meets these prerequisites, and you
have a spare bedroom, simply "doll it up" a bit. Make sure it's
painted brightly, there's an outside window, lots of room, closet
space and bureau, and perhaps a small writing desk, and a large
comfortable bed, or twin beds.

Most foreign visitors will expect and appreciate a "quick tour" of
the interesting sights in your area. However, as your particular
popularity as a B & B Host grows, you'll find that a lot of American
tourists and business people on the road will begin availing
themselves of your hospitality. Certainly with these people, it
won't always be necessary to give the "Red Carpet" visitors'
treatment.

Which brings us to the basic appeal of a Bed and Breakfast Inn.
Travelers seem to be looking for, and appreciate a quiet
"home-style" place to stay. Generally, they enjoy visiting with the
people off the superhighway and want to get away from the sterilized
atmosphere and sameness of hotels and motels.

Most people will either write to you ahead of time, inquiring about
the possibilities of staying at your home while in your town or
city. This means a bit of advertising on your part, or listing your
availability with a B & B broker. Some people will check the local
telephone listings, and the newspaper advertisements when they
arrive in a strange town. And some people will just be driving
across the country, come to a town or city they think is
interesting, and start driving through the residential areas looking
for Bed and Breakfast Inns.

Thus, you should have a small sign posted either in your front yard
or on the front of your house. This sign needn't be much more than
about two feet wide by about ten inches deep. It need only state:
BED AND BREAKFAST - Inquire Within or Call 123-4567.

For newspaper advertising, a similar listing in the personal column
of your local paper, particularly on Thursdays, Fridays and
Saturdays, will be all you'll need. But when it comes to the yellow
pages of your telephone and business directories, go with a small
display ad that describes in greater detail the comforts and
pleasures of your services.

Be sure to list your services with all the travel agencies in your
area. A brochure or a short synopsis of what you offer will most
assuredly give the travel agents an idea for steering visitors your
way. At the same time, listing your services in a number of
national travel magazines - particularly those that cater to women -
will bring customers in for you.

Listing your services with a broker usually won't cost you anything
up front, but they will expect some sort of referral fee. It might
be a certian percentage - usually about 25% of the total bill. This
same arrangement applies with travel agents.

By all means, have some business cards made. Include them with
everything you mail out - letters, thank you notes, etc. Give a few
to those brokers, travel agents and your guests. You might even
think about getting some card holders and leave your cards on the
counters in car rental agencies. In this business, word of mouth and
good use of business cards can be two of the best and least
expensive ways to advertise.

Now, suppose you're organized and ready to receive your first
customers. You greet them as host or hostess and offer to assist
them in getting situated in the room or rooms you have for them. If
they'd like to take a drive around your area and see the points of
interest, you do that. And then in the morning, serve them a big,
delicious breakfast.

You'll probably find that foreign visitors will want to stay several
days. With most people of this country who are just travelling
through your area, it'll be a one-night stopover. Whatever, if they
want to sleep comfortably through the night, eat breakfast and be on
their way, so be it. If they want to sit around after breakfast and
plan an itinerary for a complete visit of your area, your assistance
and help will be greatly appreciated. (Remember those
recommendations)!

That's it! The complete how and why of this tremendously profitable
business that's becoming more and more popular. It's called Bed &
Breakfast, and it's very definitely a low investment idea. And you
can parlay it into a very interesting and comfort-able income
producing business - all from the comforts of your own home!

 
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